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The site holdenfp.com states the following, "Holden, MBA, CFP." We observed that the webpage said " I offer fee-only personal financial planning services for middle-income clients." It also stated " Many of my clients are young professionals who want to know how to plan their savings, how to buy their first house and how to balance savings for their retirement versus saving for their first home. I also have other clients who are middle-aged people or people near retirement who want to make sure they are making the right choices for a sec." The header had tax preparers as the highest ranking keyword. This keyword was followed by certified financial planners, retirement planning, and tax proposals which isn't as urgent as tax preparers. The other words the site used was college saving plans. savings plan for seniors is also included but could not be viewed by search crawlers.